Calle de Zaida, 91, Carabanchel, 28019 Madrid
14.09.2025 13:00
Ahorita Ahorita is the studio of Venezuelan artist Cristóbal Ochoa (1986), who has set out to be a multicultural meeting point and a place of integration, especially for creators from other latitudes, with a specific emphasis on Latin America.
Its name alludes to that common expression in American Spanish, but also to art's ability to occur simultaneously in different contexts. Thus, what was once an aluminum factory has, for the past two years, become the place where Ochoa concocts his projects, but also the venue for residencies, the headquarters for collective exhibitions, and a multifaceted site where culture intersects with joy and the collective.
The PROYECTOR 2025 Festival studio tour showcases the spaces of Madrid-based artists, where you can discover artistic proposals that explore video, technology, sound, animation, and analog formats.
We will visit the spaces of: Ahorita Ahorita, Estudio Almudena Lobera, Estudio Dandara Catete (+ Júlia Ayerbe), Estudio Gema Polanco, Hyper House, Estudio Karlos Gil, Nave Oporto
Meeting point: Sunday, September 14th at 12p.m. at LA NAVE IMAGINABLE.
Previous inscription not necessary
2025 arrives filled with moving images with a new edition of the PROYECTOR Festival: New Hertzog Da Silva Awards and the 3rd Edition of VERTICAL <25
The PROYECTOR platform showcases and distributes the most experimental and cutting-edge proposals from the international scene. The Festival is known for its non-cinemanormative works—pieces that fall outside traditional formats and engage directly with space and the active viewer.
From September 10 to 21, 2025, more than twenty venues across Madrid will intersect to present new languages and formats through around 100 works of expanded cinema, performance, video art, site-specific pieces, interactive installations, and unique premieres presented for the first time at the Festival.
PROYECTOR collaborates with both independent and established spaces, spanning from the city center to surrounding neighborhoods of the capital. These venues are filled with video art proposals curated by the PROYECTOR platform as well as by the galleries and museums that form part of the OFF Circuit.
Additionally, PROYECTOR works with other festivals focused on experimental video art and moving image, such as ARS ELECTRONICA, BUTFF, DVD Project, Fonlad Festival, Le Cube – Independent Art Room, Loops.Expanded, PLAY
But there’s more!
In its 18th edition, the Hertzog Da Silva Awards return! A total of 6 prizes will be awarded to works selected through the public call by this edition’s jury. Each year, the jury is made up of international professionals specializing in experimental video art. For this edition, the jury includes both artists and curators.
Thanks to Hertzog Da Silva, the VERTICAL <25 call for young creators who embrace verticality will allow the winner to enjoy a production residency in 2026 and the exhibition of their work at the next edition of the PROYECTOR Festival.
PROYECTOR continues to support Madrid’s contemporary scene, collaborating with more than 25 spaces this year and opening doors to artist studios.
The Festival is committed to equality and to the internationalization of a free and accessible culture. That’s why each year, more than half of the selected works are by women artists from up to 30 different countries, and all festival activities are free of charge.
Additionally, all events—including openings, talks, performances, and workshops—will be streamed online (via YouTube and Vimeo) to ensure international accessibility.
The platform collaborates with universities, offering younger generations the opportunity to gain training and integrate into the cultural sector. We are grateful for the support and sponsorship of associations, galleries, foundations, private companies, embassies, venues, and above all, the artists who make it all possible.
Anna Gimein, Avelino Sala, Claudia Larcher, Cristina Reid Martínez, Dídac Humà Collell, Elena Duque, Emma Á. Marty, Eva Salas, Fatima Bianchi, Francisco Burneo, Francisco Pradilla Barrero, Gabriel González Carreño, Gabriele Rossi, Hou Lam Tsui, Jan Locus, Jhonny Carvajal, Jorge Moneo Quintana, Juan Diego Pérez la Cruz, Kaya & Blank, Laís Andrade, Lide Billelabeitia Uriarte, Luis Macías, Maia Gattás Vargas, Mauricio Carmona, Michael Fleming, Mourad Kourbaj, Natalia Kozieł-Kalliomäki, Pablo Méndez, Pablo Useros, Pancho Westendarp, Paul Destieu, Regina José Galindo, Rob Maldonado, Sergio Cabrera, Víctor Arroyo, Yoshua Okón y Yuchi Hsiao
Teresa Sapey Collection (Marina Abramović, Haluk Akakce, Jennifer Allora & Guillermo Calzadilla, Eugenio Ampudia, Anthony Goicolea, Tilo Baumgartel, Erick Beltrán, Candice Breitz, Hussein Chalayan, Miguel Chevalier, A. K. Dolven, Leandro Erlich, Jon Mikel Euba, Glenda León, Ruth Gómez Aragón, Dionisio González, Douglas Gordon, Barnaby Hosking, Christian Jankowski, Maria Loboda, Rafael Lozano-Hemmer, Julian Opie, João Onofre, Tony Oursler, James Paterson, Sergio Prego, Michael Reese, Thiago Rocha Pitta, Charles Sandison, Martín Sastre, Mary Sue, Grazia Toderi, Patrick Tutofoco, Luis Úrculo, Robert Wilson, Wendy Wischer, Jordan Wolfson.)
INELCOM Collection (Anthony McCall (eng), Anna Barriball (eng), Antoni Muntadas (spa), Artur Heras (spa), Bruce Conner (usa), Caló y Queimadela (por), Candice Breitz (swe), Ceal Floyer (pak), Claire Harvey (eng), Eugenio Ampudia (spa), Francis Alÿs (bel), Gabriel Abrantes (bra), Gary Hill (usa), Giorgio Andreotta Caló (ita), Gusmão / Paiva (por), Hiraki Sawa (jap), Ignasi Aballí (spa), Jack Goldstein (can), Joan Jonas (usa), Jorge Macchi y Edgardo Rudnitzky (arg), José Val del Omar (spa), Laure Prouvost (fra), Lewis Klahr (usa), Liliane Lijn (usa), Lúa Coderch (spa), Marijke van Warmerdam (neth), Micol Assaël (ita), Miroslaw Balka (pol), Ólafur Eliasson (den), Pavel Büchler (cze), Pieter Geenen (bel), Raha Raissnia (ira), Rosa Barba (ita), Steve McQueen (eng), Tom Friedman (usa) y Willie Doherty (ire).
PROYECTOR OFF (Almudena Lobera, Dandara Catete, Júlia Ayerbe, Chus García Fraile, Cristobal Ochoa, Emma Segura Calderón, Ernesto Bautista, Julio Urbina, Marta Galindo, Yucef Merhi)
Internacional Festivals
LOOPS.Expanded – Paul Destieu y Michael Fleming
ARS ELECTRONICA (Austria) – Sascha Vernik, Celine Pham, Sophie Gartner, Neo Klinger y Verena Repar
LE CUBE (Morocco) – Alina d’Alva Duchrow (Brazil), Mi Jung Shin (Sout Korea), Yasmine El Meleegy (Egypt) y Maria Hanl (Austria)
FONLAD FESTIVAL (Portugal) – Andrés Cuartas, Francesca Leoni & Davide Mastrangelo, Carla Forte, Gilivanka Kedzior, Barbara Friedman, Francesca Fini, Shahar Marcus, Fran Orallo
DVD PROJECT (Multiple countries)- Charlotte Desaga, Marissa Masa, Bas van den Hurk y Wouter Verhoeven, Francesca Fini, Nives Widauer, Perla Montelongo, Laurita Siles
BUT FESTIVAL (Netherlands) – Yasemin Kevser, Jasper ten Hoor e Ivan Hidayat, Ruwan Suresh Heggelman, Bethany de Forest
Selección de HUANG DERRICK (Taiwan) – CHEN, I- Chun, LU, Kun-Yu, CHEN, Yung-Hsien, HUANG, Meng-Chin, LIN, Zhe-Zhi
APOYAN
Comunidad de Madrid
COLABORAN
Foro Cultural de Austria, Taiwan Ministry of Culture and the Department of Culture Affairs, Taipei City government, Institut Ramon Llull y BOOM Art Community
FESTIVALES – COMISARIADOS
ARS ELECTRONICA, BUTFF, DVD Project, Fonlad Festival, Le Cube – Independent Art Room, Loops.Expanded
PATROCINAN EN ESPECIE
LAV
GRACIAS
Josefa de la Roca y MIMP
Organizing: KREÆ [Instituto Creación Contemporánea]
Direction: Mario Gutiérrez Cru
Coordination: Rebeca M Urizar
Coordination – PROYECTOR OFF: Gonzalo de Benito
Coordination – LAP (Laboratorios Arte PROYECTOR): Rebeca M Urizar
Production Coordination : Eloi Costilludo
Production Team: Cecilia Vieira, Giovanna Fernández, Julien Rose, Ramón García del Pomar, Raúl García Collado y Rebeca M Urizar
Marketing, Communications and Press Coordination: Boreal Project
V.I.P. Coordination: Federica Iozzia
Marketing/Socials Coordination: Rebeca M Urízar
Documentation Coordination: Ángel Arroyo
Documentation/Visual Team: Araceli López, Cris Alonso, Rafhet Guerola, José Peris, Juan Caro, Julien Rose, Luis González, Nicolás Ibáñez
Curatorships: Mario Gutiérrez Cru, Rebeca M Urízar, Natalia Colina
Protocol: Rebeca M Urizar, Felipe Berrio, Jaime Velasco, Candela Camacho
Translations: Patricia Escrivá, Rebeca M Urizar
Graphic Design Coordination: Mario Gutiérrez Cru
Design Team: Froilán Blanco
Web: Rebeca M Urizar
Text: Mario Gutiérrez Cru, Rebeca M Urizar, Santiago Colombo, Natalia Colina
