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The identification of the viewer with the conductor or presenter is based on the fact that it is simulated that both, at the same time, receive the images of the same reality and have the same concerns caused by current events.
The presenter’s direct gaze is proof of the anchoring of the discourse in reality, it guarantees the «reality» of the images. The host has two fundamental powers: he visually challenges the viewer and inhabits the television space of information, from which he gives the floor to the informants and introduces news that he has known before the viewer. He seems to guarantee stability in the face of this changing world of news: he is there to ensure that he will credibly tell us what is happening, no matter what. His figure and credibility is especially relevant in these times of misinformation and fake news